 A well-prepared sales and marketing plan helps to provide direction and focus for all employees and connects your execution to your strategy. It points to specific results that are to be achieved and establishes a course of action for achieving them. Start with these 4 steps:
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AuthorLori Sullivan is a Growth Consultant for the Building Industry and shares ideas about competitive strategy, marketing and business development dedicated to the AEC Market. We will provide insights from our own experiences as Business Developers and we invite some of our industry’s best sales and marketing professionals to share their thoughts as guest contributors. Archives
March 2024
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SD BluePrint is a Registered Trademark of BluePrint Growth Consulting Branding BluePrint is a Registered Trademark of BluePrint Growth Consulting Customer Blueprint is a Registered Trademark of Blueprint Growth Consulting |
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